I’m no Rocket Scientist.

 Office Environment  No Responses »
Jun 112010
 

I have been trying out Microsoft’s free Office Web Apps that came out last week. All you need is a Windows Live account (read Hotmail account, and who doesn’t have one of those?) Needless to say, I have been pretty impressed on how it is as a first-gen cloud app goes. While it does not have all components as a desktop version of the software, there is more than enough trinkets and tidbits to put together a respectable document. They offer Microsoft Word, PowerPoint and Excel. Pretty cool.

I guess what stumps me is Microsoft’s move to the “cloud”. From a company that has made its mark (and its money) on operating systems and applications for desktop computers, what is the motive to move to the ethereal cloud and offer free web apps? Is a knee-twitched reaction to stay current with Google-who have their own suite of free web apps-or something else? What am I missing? While I applaud the move to web apps, I am curious of the business model to make it successful, profitable without snubbing users.

I’ll admit, me and Mr. Gates aren’t as tight as I would like, so I don’t have the inside scoop on how all this will pan out. I assume the first-gen freebees will be enough of a draw for convertible people before they get slammed with membership fees?

Even free comes at a price…

 Posted by CreativeJuices at 8:31 am  Tagged with: , , , ,

Is your brain broken?

 Advertising, Office Environment  1 Response »
Jun 022010
 

At the office, we are currently coming off a few very busy months that have kept us all running and working hard. It’s when you get a chance to catch your breath that you realize just how frantic things were, how loopy you had become and how much of your life it consumes.

Here are a few symptoms for Brain Burnout:

  1. You are convinced that Comic Sans is cool to use. Trust me, it’s not.
  2. You begin to mix RedBull into your coffee in order to keep going.
  3. You complain about poor text kerning in your dreams at night.
  4. It’s been FOREVER since you last had a chance to search YouTube for classic Kick-in-the-groin clips.
  5. You haven’t had an opportunity to go blow your pay cheque on frivolous things.
  6. You can recite PMS – CMYK colour conversions like gospel.
  7. You keep trying to sell this photo in a campaign, any campaign. What is this thing?

Down time is a great opportunity to recharge the batteries, organize your files properly, catch up on client relationships and new business oppportunities and to get rid of the tower of coffee cups at your desk.

Did I miss any?

 Posted by CreativeJuices at 12:55 pm
© 2011 CreativeJuices Suffusion theme by Sayontan Sinha